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Integrated Marketing Communications (GC) - Online

The 15-credit IMC graduate certificate provides students with a broad overview of IMC, focusing on several integral aspects of the discipline.

Course Delivery Options


Graduate Program Application Requirements

For specific information on IMC program application and admissions requirements, please visit

Program Application Test Requirements

​Admission requirements to the IMC certificate track are the same as for the master’s degree track. For certificate students who may be interested in applying courses to the full master’s degree: University policy states that a maximum of six credits obtained by a nondegree student can be applied toward any degree. The IMC and DMC graduate certificate programs are five classes/15 credits, and our master’s degree in IMC is 11 classes/33 credits. If you complete the IMC or DMC graduate certificate, only six of the 15 credits would apply toward our IMC master’s degree. If you start in either of the certificate programs and complete six hours or less before changing over to the full master’s degree, this policy will not affect you. (Note: currently there is an eight year maximum time frame for graduate work completion.)

Application Deadlines

Fall Deadline

​June 15

Spring Deadline

​October 15

Summer Deadline

​March 15

English Proficiency Requirements

All applicants whose first language is not English must provide proof of English language proficiency. WVU accepts either the TOEFL or the IELTS for this purpose. Learn more about our English language proficiency requirements.

Accreditation Information

WVU is accredited by the Higher Learning Commission.

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